About Parley
About Parley
We’re a software company. We believe that user experience is everything.
We’re a software company. We believe that user experience is everything.
We solve everyday problems through good design, intuitive thinking, and a passion for making things better.
We solve everyday problems through
good design, intuitive thinking, and
a passion for making things better.
Values
Values
Our values keep us grounded and moving forward
Our values keep us grounded and moving forward
01
Iteration
Refining work through small, purposeful steps that compound into meaningful improvements.
01
Iteration
Refining work through small, purposeful steps that compound into meaningful improvements.
02
Triage
Prioritizing tasks by impact and urgency to focus energy where it matters most.
02
Triage
Prioritizing tasks by impact and urgency to focus energy where it matters most.
03
Feedback
Sharing direct, constructive input to drive continuous improvement across the team.
03
Feedback
Sharing direct, constructive input to drive continuous improvement across the team.
04
Experimentation
Testing new approaches and learning from both successes and failures to discover what works.
04
Experimentation
Testing new approaches and learning from both successes and failures to discover what works.
05
Humility
Recognizing our limitations while remaining open to others' strengths and new perspectives.
05
Humility
Recognizing our limitations while remaining open to others' strengths and new perspectives.
03
Brevity
Getting straight to the point.
03
Brevity
Getting straight to the point.
Philosophy
Philosophy
How we think, build, and grow
How we think, build, and grow
All things can be made better
Nothing is ever finished. Each iteration brings new insights. Keep looking for ways to enhance what you've created, driven by continuous learning and growth.
All things can be made better
Nothing is ever finished. Each iteration brings new insights. Keep looking for ways to enhance what you've created, driven by continuous learning and growth.
Design for the dumbest user
Your product should be clear, straightforward, and require minimal mental effort. When you help the most simple-minded user, you create an experience where nobody feels inadequate.
Design for the dumbest user
Your product should be clear, straightforward, and require minimal mental effort. When you help the most simple-minded user, you create an experience where nobody feels inadequate.
Perfection is possible through iteration
Don't let the quest for perfection stop you from starting. Focus on small, manageable improvements. Each refinement brings you closer to an ideal product.
Perfection is possible through iteration
Don't let the quest for perfection stop you from starting. Focus on small, manageable improvements. Each refinement brings you closer to an ideal product.
Everything matters
User experience is built from countless small interactions. Every detail shapes how people feel about your product. Pay attention to them all—they determine whether users will return.
Everything matters
User experience is built from countless small interactions. Every detail shapes how people feel about your product. Pay attention to them all—they determine whether users will return.
Less is more
Figure out what users truly need and provide just that. A great product anticipates needs and delivers them in their simplest form, without excess.
Less is more
Figure out what users truly need and provide just that. A great product anticipates needs and delivers them in their simplest form, without excess.
Think about every outcome
Consider both successes and potential pitfalls. By anticipating different scenarios early, you'll create better solutions and prevent future problems.
Think about every outcome
Consider both successes and potential pitfalls. By anticipating different scenarios early, you'll create better solutions and prevent future problems.
Follow an order of operations
Treat your process like a scientific experiment—make it repeatable and measurable. Clear steps help teams work together and keep results predictable.
Follow an order of operations
Treat your process like a scientific experiment—make it repeatable and measurable. Clear steps help teams work together and keep results predictable.
Make a plan
Your plan anchors your thinking at a specific moment. While paths may change, it provides direction when needed and helps measure progress along the way.
Make a plan
Your plan anchors your thinking at a specific moment. While paths may change, it provides direction when needed and helps measure progress along the way.
Say what you think
Be direct and constructive with your feedback. Honest communication drives better products—silence and sugarcoating help no one.
Say what you think
Be direct and constructive with your feedback. Honest communication drives better products—silence and sugarcoating help no one.
Know your limits
Understanding your limitations reveals opportunities for growth. Recognize where you excel and where others might lead better, then keep developing your capabilities.
Know your limits
Understanding your limitations reveals opportunities for growth. Recognize where you excel and where others might lead better, then keep developing your capabilities.
Measures of Success
Measures of Success
Our framework for success
Our framework for success
These six pillars guide our work and measure progress, ensuring each team member understands their impact while maintaining consistency at Ideoleap.
Output over hours
Spirit of collaboration
Ability to plan
Ownership
Consistency
Communication
Output over hours
Spirit of collaboration
Ability to plan
Ownership
Consistency
Communication
It's time for a career change
Join the team that's putting user experience first.